There were 1.49 million children and young people online during April 2015
1.04 million or 70% of them accessed social media or game sites
Children and young people spent a total of 5.4 million hours accessing social media or game sites in April 2015.% of time kids online spent on websites, by type of website:
Note: Educational activities can be undertaken on sites other than those classified under the education category.
Other category covers a wide variety of websites not classified elsewhere.
*Includes YouTube ** Excludes YouTube
Children and young people viewed 107,253,000 web pages on social media or game sites during April 2015 or 34% of all web pages of content viewed by that group.
They visited social networking sites 13,583,000 times or 69% of all website visits during April 2015.
Source: Nielson Online, April 2015
Data excludes mobile or tablet app data. Includes mobile browsing data which is either m. sites or .mobi sites.
Game sites included due to many sites providing social networking functionality.
Metrics relate to use of social media services by Australian youth aged 2–17 years.